Bronco Production Still On Track Despite Trump Victory - 2020 Ford Bronco Forum
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post #1 of 28 (permalink) Old 11-17-2016, 03:57 PM Thread Starter
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Bronco Production Still On Track Despite Trump Victory



Remember how Trump was attacking Ford during his campaign because the automaker was moving the production of their Focus and C-Max sedans to Mexico? Ford is still going through their plans to build the Ranger pickup and Bronco SUV in the Michigan assembly plant in spite of Trump’s threat to impose tariffs on Mexican-made vehicles.

“We’re going forward with our plan to move production of the Ford Focus to Mexico, and importantly that’s to make room for two very important products we’ll be putting back into Michigan plants. There will be no job impact whatsoever with this move,” said Chief Executive Officer Mark Fields.

Ford seems to be taking everything in stride and the automaker has even sent a letter congratulating Trump on his election victory.

If Trump does impose a 35% tariff on Mexico made vehicles, then small car buyers will be the ones who will be affected. It’s hard for manufacturers to make money on a small car produced in the U.S. and prices will be raised to compensate. If that’s going to be the case, then Ford wouldn’t even sell the vehicle.

At least we’re still getting the Bronco without additional tariffs.
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post #2 of 28 (permalink) Old 11-30-2016, 10:25 AM
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They were already planning to build the Bronco at the Michigan plant even before Trump won, his victory won't really change their plans unless Ford plans to push back the release date and wait for production space or scrap the Bronco all together.
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post #3 of 28 (permalink) Old 12-02-2016, 10:26 AM
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Not really interested in what trump says these days. Unless some new regulations are actually passed when he's in office, I wouldn't really worry about it. The Bronco should be fine.
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post #4 of 28 (permalink) Old 12-02-2016, 10:34 AM
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I think it's really one of those things where you have to wait and see if it's passed. He's going to say a lot of things... like a lot.. but if they actually get passed and let be put into action is a completely different scenario.
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post #5 of 28 (permalink) Old 12-02-2016, 01:50 PM
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Sadly with the cost to produce a vehicle in the US being a lot, if increasing state side production is really in the books, then with that will come the levels of automation that makes it viable. In doing that America will be on a great path, but it's no overnight change over, but a long term solution.
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post #6 of 28 (permalink) Old 12-07-2016, 01:04 PM
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Making production cost more by bringing it all to the states can make the production come to a hault and be paused to accumulate the money needed.
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post #7 of 28 (permalink) Old 12-09-2016, 11:33 AM
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As far as we know, the Bronco was always meant to be produced in the states. What may be a problem is the models that the Bronco will displace and those are headed to the production plant across the border. If Ford doesn't think it's worth it to displace those models, then the Bronco may not get produced.
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post #8 of 28 (permalink) Old 12-13-2016, 09:28 PM
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Ford knows what it's doing. The trucks and SUVs are the high profit items - and the market for them is right here in the USA. So it only makes sense that Ford would make them here and make the more global Fiestas and Focuses in Mexico - where they can export them all over the world. Also, if Ford were to make the Bronco in Mexico it would cost it more in export tariffs to export them to the USA. Ford is spending a lot of money to modernize and convert the plant here to produce the Rangers and Broncos - so it is a huge commitment for Ford - and I hope that it will pay off for both Ford and our American workers. Trump maybe doesn't realize it - but this is one big step by Ford to make America Great Again.
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post #9 of 28 (permalink) Old 12-16-2016, 10:28 AM
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The U.S market seems to be a bit polarized these days, you have the large trucks and small crossovers. But with the main Bronco market being in the states, it makes sense to produce them there instead of mexico and it'll give Ford a larger profit margin.
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post #10 of 28 (permalink) Old 01-21-2017, 10:44 PM
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One downside is there's no telling if down the road they'll move production. Car makers are scared of what the cost of production could amount to in the U.S.

It may not be the entire process but what might happen is say... ONLY assembly in the U.S. then everything else happening elsewhere.
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