Cummins swapped Bronco in action - Page 2 - 2020 Ford Bronco Forum
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post #11 of 21 (permalink) Old 06-02-2018, 11:37 AM
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Resale value is definitely a huge factor in buyers opting for the Wrangler as well. They know that their investment will be returned upon when it comes to selling their vehicle down the road. I think the one aspect where Ford can really outclass the Wrangler will be with reliability. Although the Wrangler does a widespread fanbase, I don't think there would be much hesitation for an alternative that had cheaper running costs.
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post #12 of 21 (permalink) Old 06-11-2018, 03:26 AM
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It will get even more interesting as brands like Toyota come to market with their successor which can very well take away from what the Bronco can accomplish.
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post #13 of 21 (permalink) Old 06-11-2018, 09:05 AM Thread Starter
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Toyota wont be offering something that has a removable top and doors, which I believe Ford has indicated will be an option on the new Bronco. It'll be interesting to see what impact a true rival has on the Wranglers sales numbers.
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post #14 of 21 (permalink) Old 06-11-2018, 09:31 PM
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I think Toyota is going to continue to hang their hat on the TRD Pro 4Runner/Tacoma. Those are selling very well in the overlanding crowd. In fact, just based on visual trends, I'd say Toyota is doing better in their "rugged segment" than when they were producing the FJ Cruiser.

Sad too b/c I still think the FJ could have fared better (even tho the top didnt come off) if the 4 door Wrangler hadn't came out the same exact year as the re-launch. The FJ didn't stand a chance when Jeep added 2 more doors and kept the styling cues and functionality.

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post #15 of 21 (permalink) Old 06-12-2018, 08:54 AM
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Well Toyota's FT-4X was looking like it was going to try and fill the gap left by the FJ Cruiser, but unfortunately it looks like Toyota decided to focus on the new Rav4 instead. The FJ is one of the best value retaining vehicles on the market, which imo indicates that there is still demand for a Toyota branded off road utility vehicle.
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post #16 of 21 (permalink) Old 06-13-2018, 10:47 AM Thread Starter
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The FT-4X was way too complex and modular to ever see production, and I think it was more of a test bed for new Toyota designs. But the FJ certainly did leave a gap in the segment when it was discontinued, and maybe we'll see it return with some sort of electrification once it becomes cost effective.
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post #17 of 21 (permalink) Old 06-13-2018, 06:53 PM
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Quote:
Originally Posted by Abraham View Post
The FT-4X was way too complex and modular to ever see production, and I think it was more of a test bed for new Toyota designs. But the FJ certainly did leave a gap in the segment when it was discontinued, and maybe we'll see it return with some sort of electrification once it becomes cost effective.
The idea Toyota had in mind was right, what it comes down to now is execution. The closest thing I see to it right now in production is the Hyundai Kona. It has the level of character that Toyota is after.
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post #18 of 21 (permalink) Old 06-13-2018, 10:23 PM
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I dont see a gap in Toyota's lineup. I think its easy to say that when the FJ was killed off but I think they have done a great job as a manufacturer offering more functionality based options on their "offroad" packages. I mention overlanding again as the sport/trend/styling is and continues to be the new rage of adventure exploring with minimalism in mind. Those buyers also are more gear/gadget oriented than true gear heads so reliability is the name of the game. And for most, Toyota sits atop the throne in those terms. I know the 4Runner is likely their smallest explorer vehicle but dont forget the Land Cruiser. I know it has become bloated and has ventured away from its roots but it has some really cool tech for off pavement travel. They are also a 25 year vehicle. Toyota says it specifically. I think they have the segment covered. They have a rugged mid-size SUV & truck, along with comparable full-size models that parallels the mid-size's functionality.

I wont be offended if someone disagrees but I simply dont see a market demand for a small sized adventure mobile from Toyota (like a RAV4). In my ignorant and barely objectionable mind, a mid-size adventure rig is all any manufacturer can sell. Jeep would love to sell a smaller "Jeep", they've tried a dozen times. It's one failed model after the other. The Wrangler is all thats needed. The 4Runner (despite how cool the FJ was) is all that Toyota needs. Nissan couldn't quite make it with the Xterra. And Ford only needs the Bronco.

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post #19 of 21 (permalink) Old 06-14-2018, 09:28 AM
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Well the new Rav4 does look significantly closer to the 4Runner than it did in the past, and its even now being offered with an Adventure off road trim. I do agree that there are already a large amount of compact off roaders, though most of them are exclusive to Europe. I do think that if the Bronco is successful in taking some market share away from the Wrangler, that we could see more new models join the segment from other manufacturers. There have been whispers of a joint Toyota-Suzuki model, which I think a lot of enthusiasts would be interested in.
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post #20 of 21 (permalink) Old 06-14-2018, 10:02 PM
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Agreed. If Ford is successful in taking on the giant (Jeep), it will convince and inspire others to do so. Toyota may take another crack at it but I think their happy where they are. If anything, it will be Chevrolet. They will be the odd man out.

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